Heather Fritz

Executive Coach/Certified High Performance Coach

Executive High Performance Coaching

High Performance Coaching is a process-driven and science backed holistic approach that helps you succeed above and beyond standard norms WHILE maintaining GREAT relationships AND well-being (sleep, nutrition, exercise, energy) over the long-term. Coaching helps you reach your full potential, get clarity, live a healthy, purposeful and fully engaged life.

Who hires a coach?

People who have high ambition and want to reach their full potential. They also want to live life that is fulfilling, fully engaged, connected and purposeful - a fulfilled life!
They know in their heart that there is more.....

A coach has the perspective and skill to move a client forward in all areas, level up and reach their full potential.

WHY do people hire a coach?


People want a new level of focus, understanding and confidence. Most of us are trapped in old thinking. Clarity comes with breakthroughs. A coach is an outside person who asks intelligent, thoughtful questions that drive these breakthroughs.


People want to live in alignment with their best self or values. A lot of us say something is important but don’t stick to it. A coach helps you stay congruent to who you really are and helps you get consistent in moving toward goals.


People get stuck in limited thinking. A High Performance Coach will push to the next level, challenge you to think better, do better, learn faster and think big picture. Many time people will pick ease over what will really impact their life, a coach will challenge to achieve at an accelerated pace.


No one wants go it alone! A coach shares complicated thinking and is able to add insight as you talk through the things that matter. You are in it together!


Washington State University

Bachelor of Science in Psychology

High Performance Institute

Certified High Performance Coach


Certified Nutrition Coach


Hear from my clients!

Coaching with Heather has been a game changer for me personally. She has helped me develop an internal skill set that I am able access on a daily basis to keep me present and aligned with my core values and faith. Her High Performance Coaching along with my business development coach have helped me navigate some tough choices for my future - personally and professionally. Choices have been made and I have started the first leg of this wonderful journey. Thank you Heather for your investment in me. Much appreciated!
Ike Anunciado
I have had the pleasure of leveraging Heather's skill set at it's fullest potential. I approached Heather during a trying time in my professional career to focus on "what matters!" Heather's guidance, understanding and prescriptive approach has truly transformed the way that I work, both professionally and personally! Heather's ability to listen, understand and form an immediate plan to execute on is key! Why? My Results by the #s: - After working with Heather I have achieved a 1.5x in my ability to focus on critical items that have a net potential of $1.5M in my companies annual revenue. FOCUS! - After working with Heather my "presence" at home while focusing on work has increased tremendously. My wife cares, because I care! - After working with Heather, I realize that "I am enough!", what we do and what I do on a daily basis matters! Thank you Heather! You have made such a large impact on who I truly am and who I NEED to be!
Jeremy Knudson
Business Manager Lead


I would love to hear from you!


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